1-800 Vanity numbers have proven to increase advertising response rates by 25% or more because vanity phone numbers are 6-10 times more likely to be remembered as compared to a numeric phone number
Retention
1-800 vanity numbers are easy to remember, resulting in calls, which would otherwise be lost from those customers who are not able or not willing to write down a phone number when they hear it
Product/Service Association
Consumers associate 1-800 vanity numbers with specific products or services. When a decision is made about a particular product or service , if a consumer remembers a number from an advertisement, he or she will dial it first
Customer Satisfaction
Consumers prefer 1-800 vanity numbers to local numbers because they are synonymous with customer satisfaction, when you are paying for the call , the consumer knows that you will have a knowledgeable sales person answering the phone
Credibility
1-800-vanity numbers tell the consumer that your company has been in the community for some time, as well it proves to the consumer that your business is established, having the most recognizable phone number pertaining to your industry as opposed to your competitor down the street
Increased Advertising Reach
1-800 vanity numbers become imprinted in a prospect’s memory. Long after an advertising campaign is completed, 1-800 vanity numbers continue to produce calls
Brands like 1-800-FLOWERS, 1-800-COLLECT, 1-800-CONTACTS, and 1-800-CALL-ATT are built around 1-800-vanity phone numbers for one simple reason – THEY WORK! In fact, over 50% of Fortune 500 companies use 1-800 vanity numbers
Potential customers have a very difficult time remembering your numeric phone number and are unable to quickly get in touch with you when they need your services, forcing them to find you in the yellow pages only to give them the opportunity to comparison shop with your competitors.
90% of Americans say they use toll free numbers
A productive ad featuring a 1-800 vanity number can generate a response rate of 30% or better
A Chicago Tribune advertising survey found that advertisers using 1-800 vanity numbers were getting ten times the amount of response to those advertising with a local numeric number
A great vanity number differentiates your company and builds brand awareness that your competitors cannot match
The number itself tells the consumer what your business does
People know there is something special about a business that has a great 1-800 vanity number. It sets your business apart and says "better", "established", "credible", "customer service".

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